Laura moved from her hometown of Boston to San Francisco in 1996 to pursue a career in food and wine marketing. She joined Zuckerman Fernandes & Partners as an account executive, managing public relations for the National Honey Board, Pacific Northwest Pear Commission, Dahlia’s Gourmet Spice Rubs, Jeremiah’s Pick Coffee and several wine brands owned by Allied Domecq. Two years later, she enrolled in San Francisco’s renowned cooking school, Tante Marie’s. Following graduation and a six-month stint as grill cook for Tavolino restaurant in North Beach, Laura was executive chef for a special events site in the city, specializing in weddings and large corporate events. In 2000, she hung up her apron and joined Torani Italian Syrups as communications manager. At Torani, Laura further honed her writing skills, creating press materials, marketing collateral, website content, brochures, label copy and more. Laura transitioned to the world of wine in 2003, going to work for Balzac Communications & Marketing in Napa. As PR manager working on brands within the Constellation Wines US portfolio, Laura blended her writing and culinary skills to create unique press events and compelling media campaigns. Prior to joining Folsom & Associates Laura worked as a freelance writer and consultant for Diageo Chateau and Estate Wines. Laura majored in English at Princeton University.
Account Director